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No Focus Group at GearUp

System

After I was told 2 different times that there'd be Focus Groups coming up (last October and in March of this year), I find out that now even in May (coinciding with GearUp as they usually are) there will also be no Focus Group. This is irritating, especially considering how expensive the fees for GearUp are. If there is going to be a Focus Group at some other time in 2005, it will be difficult for me to justify the expense to my management after they just spent over $2000 to send me to one Interwoven event. Brilliant planning on Interwoven's part. Way to save some of your customers a bunch of money.

Dave Smith
Sr. Software Engineer
Nike, Inc.
(503) 671-4238
DavidH.Smith@nike.com

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Migrateduser

Can this then be summed up by a regular expression?


Interwoven's setting of (false)? expectations resulted in a (poor)? investment of resources

Just killing a minute of time,

Dave

Current Environment(s):
(1) TS 6.1 SP1 on W2K3
(2) TS 6.1 SP1 on W2K
(3) TS 5.5.2 SP2 on Win2K

Migrateduser

I may have spoken too soon. I wrote this as a result of an email I received from someone at IW in response to me asking if there'd be a Focus Group at GearUp, and the person said definitely not. But now I've heard from someone else at IW, much higher up, who said there might be one - he's working on it. So stay tuned...

Dave Smith
Sr. Software Engineer
Nike, Inc.
(503) 671-4238
DavidH.Smith@nike.com

Migrateduser

At the risk of being flamed, please bear in mind that we hope we have significantly increased the value of GearUp to all of you by having a developer track. We are working really hard to have detailed technical and meaningful presentations that give you lots of great technical tips.

In addition, we plan to have ways for like-minded people to identify each other via color coded badges, etc. There should be time to mingle with DevNet members as well as Interwoven Engineers responsible for the products you use.

I know this does not replace or substitute for a focus group.
However, I hope this community views this as forward progress.

Regards,

lissa

Migrateduser

No flames, I was just reacting to the apparently empty "promises" that there would be a Focus Group last October, then in March when the October one never happened, and now I assumed there'd be one in May since nothing happened in March. GearUp is nothing like a Focus Group. It is simply a marketing opportunity for Interwoven, which is fine. A Focus Group allows for lots of customer interaction, debate and input. There's no way that the developer track will replace a Focus Group.

Dave Smith
Sr. Software Engineer
Nike, Inc.
(503) 671-4238
DavidH.Smith@nike.com

NathansDIS

When does Interwoven plan to disclose whether or not a Focus Group will be included in GearUp? I am working on a pitch to get my management to send me to the conference, and this would be nice to throw into the mix.

-nathan

Migrateduser

I don't think the developer track for GearUp is only a marketing opportunity. It's an education opportunity for you, the developer. We have a 4 hour slot on SOA. OK, we will talk about Interwoven SOA, but not JUST IWOV will be presenting.

Your DevNet peers will share what they have learned. Yes, IWOV will review the material, but our goal is to make you successful using our products, not to give you a bunch of marketing hype.

....and I don't know the answer to the Focus Group question, but I will ask.

regards,

lissa

Migrateduser

The main difference is the banter that goes on - the debates about what's important to us as customers, the gripes about what bugs us about the various products, the ability to question the motives of IW in a somewhat hostile environment with engineers as well as executives. None of this will go on during GearUp. It is not necessarily a bad thing that it's mainly marketing - that's the whole point of the conference. In my opinion there's a huge difference - and Focus Groups are the best thing IW has done for its customers.

Dave Smith
Sr. Software Engineer
Nike, Inc.
(503) 671-4238
DavidH.Smith@nike.com